The challenge for any event manager is how to keep response high and administration costs low - especially with larger conferences where attendees may be numbered in their tens of thousands. At the other end of the scale, delegates who may be paying up to £500 a day for a specialist seminar demand - and deserve - first class communications.

Connaught's fax and email services come into their own in this challenging market place.

For large event organisers, Connaught is able to offer a whole communications suite from the cost-effective despatch of invitations to direct registration with confirmation follow-up. Comprehensive reporting of successful and failed communications means you quickly have marketing feedback and analysis.

Specialist meeting and training providers will find that broadcast email is perfect for a range of marketing and promotional applications. Use broadcast email to sell extra days to new registrants, or target specifically attendees to related courses.

Whatever the application, Connaught's swift response and professional service means you get your message across effectively.

Consider…..

Company B is a specialist provider of professional training in the facilities management area. The nature of their training means that numbers per course must be limited and, therefore, a number of training days are held each year. The attendance number is critical to profits, so it is vital the company can maximise its return. Connaught holds a regularly updated copy of the company's database (with appropriate security) and, on instruction from the company, abstracts and emails discrete groups of prospects with short booking offers. The speed of the service allows the company to react tactically to pressure in the booking system, and can cost-effectively deliver promotional offers to customers within 4 working hours.